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Category: Electronics Engineering

Understanding Why Product Changes Work (and Don’t Work)

At Uber Labs, our mission is to leverage insights and methodologies from behavioral science to help product and marketing teams improve the customer experience. Recently, we introduced mediation modeling, a statistical approach from academic research, to address user pain points. Mediation modeling goes beyond simple cause and effect relationships in an attempt to understand what underlying mechanisms led to a result. Using this type of analysis, we can fine-tune product changes and develop new ones that focus on the underlying…

Achieving Major Stability and Performance…

By Mohit Goenka, Gnanavel Shanmugam, and Lance Welsh At Yahoo Mail, we’re constantly striving to upgrade our product experience. We do this not only by adding new features based on our members’ feedback, but also by providing the best technical solutions to power the most engaging experiences. As such, we’ve recently introduced a number of novel and unique revisions to the way in which we use Redux that have resulted in significant stability and performance improvements. Developers may find our…

A Breakdown of AC-DC Power

Whilst many people have heard of AC-DC (most through the popular hard rock band from Australia), there are few people who actually know how AC-DC power works. The definition of each is actually fairly simple; AC stands for alternating current, and DC stands for direct current. Together, these two currents allow the majority of electronic devices in the world to work. In light of this, here is a basic rundown of AC-DC power and power supplies. How Does AC-DC Work?…

SendPulse : Integrated Platform for Bulk Email, SMS & Web Push Notifications.

Marketing is the crux of every business! Be it a small business or large, lead generation and customer retention is always on the radar. Well, organizations leverage all means of marketing to keep their business going and email marketing plays a major role in the journey. This blog talks about, SendPulse, a medium of marketing which is coupled with the latest technology to make marketing simple. To start with, SendPulse is an integrated messaging platform that offers marketers bulk emails,…

New tool serves as digital logbook for drone users

Dharmendra Saraswat led a team that developed the UAS User Log, a web-based application that stores digital flight records for those using unmanned aerial systems. Credit: Purdue University A Purdue University researcher led development of a free, web-based application that will allow those using unmanned aerial systems (UAS) to easily log their flight-related data. The UAS User Log is a digital log book available around the world to serve those using UAS, or drones, for research, crop production, spray applications…

Daughter Engineering Day showcases STEM to young women

The goal of Daughter Engineering Day is to showcase the field of engineering and science, technology, engineering and math (STEM) careers to girls in grades six through nine and their parents. Photos by Brandan Haskell. A group of about 60 young women and about 60 parents arrived at Lafferre Hall on April 14 for the MU College of Engineering’s annual Daughter Engineering Day event. The goal of the event is to showcase the field of engineering and science, technology, engineering…

Mizzou showcases cyber security strength at SEC Academic Conference

The highlight of the week for the Mizzou contingent was finishing second in the Student Cyber Challenge, coming in just slightly behind the University of Alabama team. The team of Dmitrii Chemodanov, Andrew Krall, Trevor Leach, Joe Chandler, Daniel Dunn and David Emily (advised by Prasad Calyam, holding plaque) earned high marks for their project, “Compartmentalized and Extensible Security Framework for Securing Pre-Existing Systems.” Photo courtesy of Prasad Calyam. The Southeastern Conference (SEC) hosted its second themed SEC Academic Conference…

Farming drone imagery often inaccurate

Farmers have been warned to be cautious of using drones for farm management. Credit: University of Queensland Farmers should be cautious of drone imagery being offered by rogue operators, researchers have warned. The University of Queensland and University of New England collaborative study has shown that “off-the-shelf” drone imagery products, sold to growers for up to $4000 per farm in some cases, are unlikely to provide accurate information about the health of crops. Researcher Yu-Hsuan Tu, from the Joint…

Engineering Ethics Blog: Engineers and Corporate Leaks

A recent Bloomberg News item describes how Apple is going to great lengths to keep its engineers from leaking secrets to the media.  Historically, Apple has kept the public in the dark about its plans unless and until the company wants to reveal them, usually at a trade show where CEO Tim Cook or another leader gets to present the new product or feature amid ballyhoo and drama.  Leaks spoil the surprise, and so it’s understandable that the corporation wants…

Significant durable disease control seen in patients with lung and thyroid cancers harboring the RET oncogene — ScienceDaily

A phase I, first-in-human study led by The University of Texas MD Anderson Cancer Center reveals for the first time, an investigational drug that is effective and safe for patients with cancers caused by an alteration in the receptor tyrosine kinase known as RET. The drug appears to be promising as a potential therapy for RET-driven cancers, such as medullary and papillary thyroid, non-small cell lung, colorectal and bile duct cancers, which have been historically difficult to treat. The oral…