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Author: engineering

The Best SEO Tools For Digital Marketing in 2018

Search engine optimization (SEO) remains one of the most important elements of digital marketing. This is because SEO techniques determine how high you are ranked by search engines. Ranking affects the traffic to your site, leads generated, as well as the conversion rates and your ROI. For high ranking, you have to start publishing in-depth and comprehensive content that is personalized. You also need to carry out content tests, create internal links, linkable assets, and you should update / re-optimize…

Measuring the temperature of two-dimensional materials at the atomic level — ScienceDaily

Researchers at the University of Illinois at Chicago describe a new technique for precisely measuring the temperature and behavior of new two-dimensional materials that will allow engineers to design smaller and faster microprocessors. Their findings are reported in the journal Physical Review Letters. Newly developed two-dimensional materials, such as graphene — which consists of a single layer of carbon atoms — have the potential to replace traditional microprocessing chips based on silicon, which have reached the limit of how small…

Geo-blocking media content on Pinterest – Pinterest Engineering – Medium

Nick DeChant & Kynan Lalone| Pinterest engineers, Video and Image Platform & Traffic Pinterest engineers are tasked with showing Pinners the best ideas related to their interests, which includes taking into account signals like location. As part of these efforts, we built a video and image platform to enable a robust infrastructure, new features and tools surrounding media content on Pinterest. In this post we’ll highlight one of the most recent tools we built–new geo-blocking APIs. Geo-blocking is an industry-standard…

MU organization spreading the good news of sustainability

Since its founding in 2013, the Energy Strategies Student Advisory Group, also known as ESSAG, has made strides to increase sustainability and awareness across MU’s campus. This includes promoting the great strides made by the MU Power Plant in this area. Photo courtesy of Gregg Coffin. by Megan Schaltegger Since its founding in 2013, the Energy Strategies Student Advisory Group, also known as ESSAG, has made strides to increase sustainability and awareness across MU’s campus. The committee — comprised of…

Woodpeckers show signs of possible brain damage, but that might not be a bad thing — ScienceDaily

With woodpeckers, the answer’s in the question — true to their name, they peck wood. And when they do, they peck hard — with each peck, the bird undergoes a force of 1,200 to 1,400 g’s. By comparison, a measly force of 60-100 g’s can give a human a concussion. The fact that a woodpecker can undergo fourteen times that without getting hurt has led helmet makers model their designs around these birds’ skulls. However, a new study in PLOS…

How we made our page-load optimisations even faster

In 2017 we made two of our web optimisation products – Mirage and Rocket Loader – even faster! Combined, these products speed up around 1.2 billion web-pages a week. The products are both around 5 years old, so there was a big opportunity to update them for the brave new world of highly-tuned browsers, HTTP2 and modern Javascript tooling. We measured a performance boost that, very roughly, will save visitors to sites on our network between 50-700ms. Visitors that see…

Website Color Scheme and its Influence on Audience Psychology

Technology has made life easy for graphic designers as they can now choose color schemes for web designs more conveniently by using various tools. However, it is never easy to create the perfect color combination when you are trying to fit any particular design to the requirement of clients. There would be occasions when web designers stuck up with color schemes that challenge their senses about colors. That is when they turn to technology to make up for the deficiencies…

System identifies music selections via brain scanning

It may sound like science fiction, but mind-reading equipment is much closer to reality than most people realize. A new study carried out at D’Or Institute for Research and Education used magnetic resonance imaging (MRI) to read participants’ minds and determine what song they were listening to. The study, published today in Scientific Reports, contributes to the improvement of the technique and paves the way to new research on reconstruction of auditory imagination and inner speech. In the clinical domain,…

Coming soon to a university near you

Attention software engineering students: Cloudflare is coming to the University of Illinois at Urbana-Champaign and the University of Wisconsin–Madison, and we want to meet you! We will be attending UW–Madison’s Career Connection on Wednesday, February 7 and UIUC’s Startup Career Fair on Thursday, February 8. We’ll also be hosting tech talks at UIUC on Friday, February 2 at 6:00pm in 2405 Siebel Center and at UW–Madison on Tuesday, February 6 (time and location coming soon). Cloudflare staff at YHack 2017.…

Lessons Learned from LinkedIn’s Data Center Journey

I recently had the pleasure of speaking to groups of data center executives and strategists at the DCD Zettastructure conference in Singapore and at the DCD Converged conference in Hong Kong. Putting my thoughts together for these talks gave me a rare chance to step back and reflect on LinkedIn’s amazing infrastructure journey and our accomplishments over the past eight years. Over the last several years at LinkedIn, our steep growth in members, sessions, and engagement has generated an exponential need…